Job Description:
• Developing, implementing, and optimizing SEO strategies and initiatives for a variety of company owned and managed websites.
• On-page and off-page optimization of websites.
• Performing keyword research and analysis for better ranking.
• Responsible for creating Meta tags and optimization of other web page elements.
• Developing and executing Online Marketing Programs including-search engine optimization, effective use of social media (like facebook, twitter), email newsletter marketing, use of blogs, links & other related activities.
• Responsible for directory submissions, link exchange, blog posting, article submissions etc.
• Research, understand, and stay up-to-date on the latest search engine algorithms, rules, techniques and trends.
• Traffic Analysis Reporting & Documentation.
• Creation of monthly SEO performance report for client.
• Responsible for shopping cart optimization, SEO redirects, XML sitemap etc
• Ability to do SEO Competitor Analysis.
• Recommend innovative web-marketing ideas.
• Effective Analytical skills, in-depth knowledge of Google webmaster tools and Google Analytics for monitoring & tracking.
• Good content writing skills will be an added advantage.
• Initially would be independently working and then start building the SEO team as per plans.
